★ Pricing
CallVert.ai gives teams a practical path from first chatbot launch to advanced AI workflows. Begin with one website, train the AI on your content, capture qualified leads, then add CRM sync, authentication, workflow actions, and higher message volume when the business case is clear.
Direct answer
As of May 2026, CallVert.ai starts with a Free plan for testing one website. Pro is $19 per month for growing sites that need workflows and integrations. Business is $79 per month for teams that need higher volume, CRM sync, protected workflow steps, and support.
On this page
Plans
Most teams start with the Free plan to prove the AI can understand their site. Pro fits websites that already receive meaningful traffic. Business fits teams with multiple workflows, CRM requirements, higher message volume, or protected steps that need visitor verification.
For first launch validation.
Perfect to get started and see how CallVert.ai reads your website and answers basic questions.
For active websites and growing teams.
Pro is the practical growth plan for businesses that need the chatbot to qualify visitors and sync lead data.
For multi-site teams and workflow-heavy operations.
Business is built for teams that need advanced workflows, CRM integrations, and operational controls.
TL;DR: Free proves the fit, Pro runs the growth workflow, and Business supports serious volume, security, integrations, and multi-step automation.
Best fit
The right plan depends less on company size and more on how much responsibility the chatbot carries. A simple brochure site needs answer quality and lead capture. A SaaS product needs onboarding logic. An e-commerce store needs order, product, policy, and handoff workflows.
Use Free if the current question is, “Will visitors ask useful questions, and can AI answer from our site?” This plan works for new launches, founders testing messaging, and teams that want a clean first deployment before opening more workflow actions.
Best for: early product pages, small service websites, pre-launch waitlists, and owner-operated businesses.
Pro makes sense once traffic is steady and visitors are asking buying questions, pricing questions, policy questions, or demo questions. The plan gives teams workflows, richer training, integrations, and structured lead capture.
Best for: e-commerce brands, agencies, SaaS landing pages, consultants, real estate teams, and support-heavy websites.
Business is for companies that need the chatbot to pass accurate data between the website, CRM, support channels, and internal tools. It fits teams that care about authentication, deployment controls, and multi-step automation.
Best for: multi-location businesses, marketplaces, B2B SaaS, finance teams, education platforms, and high-volume service operations.
Compare
Use this table to compare the parts that matter in a real deployment: training, workflow depth, lead visibility, integrations, security, and support. The goal is to match the plan to the work the chatbot needs to complete.
| Capability | Free | Pro | Business |
|---|---|---|---|
| Website chatbot deployment | Included | Included | Included |
| Website content scan and knowledge base | Starter | Expanded | Expanded with review support |
| AI training instructions and boundaries | Basic | Included | Advanced |
| Custom FAQ and scenario responses | Limited | Included | Included |
| Workflow builder | Not included | Lead capture and handoff | Advanced multi-step workflows |
| Collect leads from workflows | Basic fields | Structured fields | Custom fields and routing |
| CRM and communication integrations | Not included | Email, Slack, CRM basics | CRM, Slack, email, webhook/API |
| Authentication for protected workflow steps | Not included | Optional add-on | Included |
| Conversation dashboard and lead review | Starter | Included | Included with team usage |
| Deployment and domain controls | Single site | Approved domains | Multi-site and guided setup |
| Security posture | 256-bit SSL | GDPR, CCPA, SOC 2, 256-bit SSL | GDPR, CCPA, SOC 2, 256-bit SSL |
| Support | Self-serve | Email support | Priority support and onboarding |
TL;DR: If the chatbot only answers and captures leads, Free or Pro may be enough. If it moves data between systems or gates protected actions, Business is the safer operating plan.
Add-ons
Pricing should stay predictable, but real businesses do not all run the same way. Add-ons help teams handle higher traffic, deeper integrations, and more specialized deployment needs without forcing every customer into an enterprise contract.
Add message capacity when your website traffic grows, seasonal campaigns start, or support demand increases. This works well for stores running promotions, service businesses with local demand spikes, and SaaS teams during product launches.
Use guided setup when you need help building lead forms, branching logic, CRM field mapping, webhook payloads, Slack alerts, or protected steps. The implementation focus is practical: collect clean data and send it to the right destination.
Deployment review helps businesses place the widget correctly, configure approved domains, verify privacy requirements, and align chatbot behavior with company policy. It is especially useful when workflows connect to user accounts or internal data.
ROI calculator
A chatbot is not valuable because it chats. It is valuable when it answers buying questions, collects the right details, and moves a visitor closer to a next action. Adjust the sliders to estimate how much monthly pipeline can be influenced when more visitors convert into qualified conversations.
This calculator is intentionally simple. It does not promise a guaranteed return. It gives founders and marketing teams a fast way to compare chatbot cost against the value of saved leads, booked calls, quote requests, trial starts, support deflection, and CRM follow-up speed.
Included
CallVert.ai is not a static FAQ widget. It is designed to understand the page a visitor is on, respond with trained answers, ask follow-up questions, collect lead data, and pass structured information into workflows.
Train the chatbot with website pages, policy text, FAQs, scenarios, tone instructions, and restrictions so it can accurately answer and avoid unsupported claims.
Use workflow steps to collect user details, ask qualifying questions, send bot responses, branch logic, and trigger CRM or communication actions.
Review conversations, lead fields, collected workflow data, new sessions, and status so teams can quickly spot which visitors need follow-up.
Install the widget with a small embed script, customize the appearance, and keep deployment aligned with approved domains and business requirements.
FAQ
Ready when you are
Start free, train the AI on your website, and watch which questions visitors ask. When the data shows revenue potential, add workflows, CRM sync, authentication, deployment controls, and more message capacity.
